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While there may not be any such thing as a "typical" ARCA fan, the ARCA Fan Demographics survey gives you an idea of who you can reach with an ARCA sponsorship. This is just a sampling of the information that's available; please contact Brad or John if you are a potential sponsor looking for more information.

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Some interesting facts to make note of: over three quarters of ARCA racing fans own their own home. If your product or business targets homeowners, you're on the right track!

 

 

 

 

 

 

 

 

 

ARCA fans own a lot of cars, trucks, and even boats.

 

 

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Well over half of ARCA's fans have some education beyond high school.

 

 

 

 

 

 
 
© 2003 - 2008   Brad Smith Motorsports Last updated 20 April 2008